200 bicycle lights up for grabs by Dublin commuters in data trial (postage not included)

Dublin bicycle commuters who are willing to take part in the latest cycling-related data tracking project will get a See.Sense bicycle light.

The Northern Ireland bicycle data and technology company See.Sense and BT are working with Dublin City Council and the council’s Smart Dublin project in a EU-programme called SynchroniCity.

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The council says the project will “connect 800 cyclists across Dublin, Antwerp and Manchester simultaneously” using the See.Sense lights and mobile app “to collect crowdsourced sensor data and insights across the three cities” from June to August of this year.

The light has a recommended retail price of £45 which will be waved in return for data collection, but postage and packaging costs of €11.50 will apply for each light. The council said this morning that those willing to take part can register their interest at http://bit.ly/SmartCyclingDublin.

See.Sense bicycle lights both react to conditions such as flashing brighter when stopped at traffic lights collects what the council’s press release calls “near-real time data on journeys, speed, dwell time, road surface quality, collisions, near miss events and other self-reported events.”

The press release also outlines how the project will also collect user profile data such as gender, age, level of cycling experience, and type of bicycle used.

The council said that the data is gathered and anonymised and shared with the city to provide the “evidence needed to support cycling infrastructure planning, and promote active travel.”

Christopher Manzira, senior transport official with Dublin City Council said: “The rich data gathered from this approach will generate unique insights into the experience of cycling in our city that will help to inform our strategies for overall mobility, how we promote active travel, plan, engage with citizens and how we evaluate the impact of new cycling infrastructure investment.”

The press release states that the involvement of BT, a communications company, is that their Internet of Things project “will manage individual privacy controls using state of the art protocols, combining data sets with other city data to provide further insights.”

More information on the project can be found at https://smartdublin.ie/synchronicity-smart-cycling-project.


  1. Ah here. People are going to be doing the leg work (literally) on collecting the data for this for-profit company’s project, as well as handing over their own personal data, and the company won’t even cover the cost of p&p?

    Get tf. I’d be demanding payment as a project researcher.

  2. It’s a bit strange.. If you complete the survey you see a message saying if you are successful you will get a £10 voucher to purchase the ACE light from see.sense’s website. A website which has a banner with the text “FREE WORLDWIDE SHIPPING ON ALL LIGHTS”. So do they want us to pay £35 or is the £10 voucher in addition to the light that is on offer.


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